Full screen!
Innovation in the spotlight.
The’Hôtel Martinez Cannes hosted a large-scale event organised by Long live Esprit for one of its renowned clients. This event brought together numerous collaborators from all sectors to highlight technological advances related to AI.
Heading for innovation!
The theme? Cinema, offering an immersive and captivating setting to present these technological innovations. This unique atmosphere allowed participants to dive into an unprecedented experience, combining inspiration and innovation.
Expectations
To make this event an immersive experience, we have mobilised all our expertise and resources with a 360° approach; our digital signage, print and event teams have all been involved. Every detail and every space has been considered, designed and installed to create an environment that is both functional, aesthetic and captivating.
Signage and print were at the heart of the venue's transformation. From the welcome area for participants to the conference spaces, each zone was adorned with carefully designed visual aids, featuring 27 Roll-Ups and 8 Fabric System structures (aluminium systems designed to stretch and hold large banners) specially created to blend harmoniously into the event's theme. On the staging side, our teams put their creativity into overdrive to bring a spectacular stage to life. An 8-metre long control desk enclosure, made from modular aluminium frames, was installed to ensure a seamlessly integrated technical area, while corridors were set up backstage for smooth organisation. Finally, the choice of red carpet to cover the stage reinforced the cinematic atmosphere and visually highlighted this central event space.
Video and audio played a crucial role in immersing participants and ensuring a flawless technical execution. The installation of an imposing 10-metre by 3.5-metre indoor LED screen provided exceptional image quality, perfect for presentations, videos, and animations. Simultaneously, an advanced sound system, including state-of-the-art Fohnn loudspeakers and 21 wireless HF microphones, ensured optimal acoustics in all areas. Two robotic cameras and a graphics mixer allowed for controlled and smooth content broadcasting, while specific equipment was deployed in the sub-committee rooms and during gala evenings.
The highlight of the event? The gala evenings, particularly on the Martinez beach, where our audiovisual installations enhanced the festive and convivial atmosphere.
In summary, this operation represented an ambitious technical and logistical challenge, brilliantly met thanks to the commitment of our teams and our expertise in event solutions. The Hôtel Martinez was transformed into a space combining innovation and elegance, where every detail was considered to offer an unforgettable experience to attendees.
The continuation of this beautiful adventure will continue at the’Carlton Hotel !
