Retail & Luxury
Imagine, produce, deploy. Exhibit Group transforms every space into an experience. From thefrom window dressing and point of sale decoration to corners, pop-ups and concept storesWe orchestrate made-to-measure systems that bring identities to life.
Network deploymentdevelopment of showrooms, event facilities, shopping centres... our expertise combines operational excellence with bold creativity. The result: spaces that capture attention, leave a lasting impression and enhance brand desirability.
Window dressing
A shop window is much more than a facade. It's an eye-catcher, a decisive first contact. When it's well thought out, it attracts, intrigues and makes you want to come in.
At EG Print, we harness our creativity and technical expertise to produce impactful window displays. Thanks to our skills, each display becomes a faithful and desirable reflection of your brand's universe. Precisely cut lettering, suspended visuals, freestanding structures, or light boxes – everything is designed to make your identity resonate down to the finest details.
Playing with transparency, subtle gradients, relief effects, and bespoke décors, window graphics and point-of-sale displays become powerful narrative tools here. Our Space Design & Special Manufacturing teams master the art of visual staging to transform a simple glazed surface into a real focal point. The result: a coherent, bold, and unmissable visual experience. Whether for a launch, a seasonal campaign, or a network activation, our display solutions are designed to make an impression before you even step through the door.
Applications : Window stickers ▪ Shop window backgrounds ▪ POS displays ▪ 3D logos ▪ Promotional signage.
Point of sale displays
The decoration of a retail space embodies the brand's DNA while showcasing its new collections. It's where the brand comes to life, tells its story, and is experienced. By dressing shops, corners, and pop-ups from floor to ceiling and even to the façades, EG Print transforms each space into a truly immersive stage. Collection launches, exclusive collaborations, seasonal activations... our bespoke décors immerse customers in the brand's universe, for an experience that goes beyond the act of purchasing.
From shop windows to shelf displays, our teams design, produce and install all the materials that give life to your store. Whether it's permanent decoration, special event signage, storytelling modules or animated elements, everything is designed to capture attention, create a flowing experience and give the brand a lively dynamic. An approach that combines visual impact, technical precision and attention to detail. The result: points of sale that sell... and thrill.
Applications : Deployment of point-of-sale and fitting room visuals ▪ Customised event decor & POS displays ▪ Branding ▪ Signage ▪ Furniture wrapping...
Showrooms, pop-up displays, stands & events
Fashion shows take place all year round, not just during Fashion Weeks! Fashion houses meet with buyers and the media at unmissable trade fairs and press events to unveil their new collections.
We can help you with :
- Bringing confidential concepts to life in your showrooms
- Produce event decor for press and influencer launches
- Creating iconic stands at trade fairs
- Designing your pop-up stores...
Applications : Bespoke event decor & POS displays ▪ Indoor & outdoor signage ▪ Temporary structures ▪ Photobooth & influencer backdrops...
Network deployment
Because every point of sale matters, we guarantee a consistent image everywhere. Thanks to our 3 industrial production sites and our integrated installation teams, we manage your projects with agility, in France and across Europe. Consistency, reliability, and speed.
From concept to installation, we orchestrate the entire process with precision. Signage, shop windows, furniture, point-of-sale displays, or event branding: our tailor-made solutions bring your large-scale projects to life, and make your brand shine.
Your campaigns grow and take hold wherever your network reaches.
Applications : Deployment of large-format branding visuals & new collections ▪ Bespoke event decor & POS displays ▪ Indoor and outdoor signage...
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FAQ - Shop window dressing: create impactful, tailor-made retail experiences
Why is window dressing crucial in luxury retail?
Window and shop dressing is an essential lever for capturing attention and enhancing the image of a top-of-the-range brand. It acts as a first point of visual contact, strongly influencing the customer experience and the perception of quality. Successful shopfitting highlights products, respects brand identity and adapts to trends while remaining timeless.
What types of media and materials are used for luxury retail packaging?
At EG Print, we prefer high-quality, durable materials: high-quality vinyl, transparent or frosted adhesives, acrylic sheets, cut-out letters and customised signs. Each material is chosen for its strength, aesthetic appeal and ease of installation, guaranteeing a clean, elegant finish that enhances your storefront without compromising visibility.
How does EG Print support the creation of a shop window or shop design?
We work from design to installation. After analysing your needs and constraints, we propose technical solutions tailored to your space and your identity. Our team takes care of production in our French workshops, with strict quality control. We also take care of delivery and can co-ordinate installation for optimum, fast and meticulous results.
What are the practical applications of packaging in high-end retail?
Cladding is used for promotional communication, seasonal enhancement (e.g. Christmas, launches), permanent personalisation of spaces and to highlight specific collections. It can be applied to windows, storefronts, interior partitions or counters, with a wide range of finishes to suit all formats and styles.
How does EG Print's expertise make a difference in the retail and luxury sectors?
Our expertise in materials, printing and finishing guarantees professional, long-lasting results that meet the strict requirements of the luxury sector. Local production means we can monitor our work precisely and respond quickly. We also take a responsible approach, with ecological choices and optimised processes to limit environmental impact.
How can window dressing evolve with retail trends?
We offer flexible, modular and easily renewable solutions that enable visuals and messages to be adapted quickly to changes in collections and campaigns. This gives our customers the ability to keep in step with consumer expectations and market dynamics.