{"id":11244,"date":"2026-06-25T02:41:13","date_gmt":"2026-06-25T00:41:13","guid":{"rendered":"https:\/\/eg-print.fr\/?p=11244"},"modified":"2026-07-07T18:46:43","modified_gmt":"2026-07-07T16:46:43","slug":"berluti-play-with-patina","status":"publish","type":"post","link":"https:\/\/eg-print.fr\/en\/berluti-play-with-patina\/","title":{"rendered":"Berluti - Play with patina"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"11244\" class=\"elementor elementor-11244\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-900272f e-flex e-con-boxed e-con e-parent\" data-id=\"900272f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0b8b7a0 e-con-full e-flex e-con e-child\" data-id=\"0b8b7a0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b3b9dbf e-con-full e-flex e-con e-child\" data-id=\"b3b9dbf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36d81b2 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"36d81b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Berluti - Play with patina<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa8c06f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"fa8c06f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Berluti X Exhibit Group<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e37a0bc elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"e37a0bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2048\" height=\"1436\" src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/32673_1710782964.jpg.webp\" class=\"attachment-full size-full wp-image-11245\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b443949 e-con-full e-flex e-con e-child\" data-id=\"b443949\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b5a4b9 elementor-widget elementor-widget-image\" data-id=\"7b5a4b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2048\" height=\"1443\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/32682_1710783142.jpg.webp\" class=\"attachment-full size-full wp-image-11246 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2048px; --smush-placeholder-aspect-ratio: 2048\/1443;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47d75ef e-con-full e-flex e-con e-child\" data-id=\"47d75ef\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8ee6435 e-con-full e-flex e-con e-child\" data-id=\"8ee6435\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af85b73 elementor-widget elementor-widget-heading\" data-id=\"af85b73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Colouring artisans<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b85d071 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b85d071\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For the new season, the\u00a0<a href=\"https:\/\/www.berluti.com\/fr-fr\/homepage\/\" target=\"_blank\" rel=\"noopener noreferrer\">Berluti House<\/a>\u00a0It spoils lovers of exceptional shoes and bags by paying tribute to leather patinas.\u00a0<\/p><p>Developed by Olga Berluti in the 1980s, this technique involves applying natural creams and coloured pigments using precise gestures to give shoes transparencies and coloured tones, thus recalling the patina of time. According to legend, it was by observing the moon's influence on the depigmentation of leather that Olga invented this play of colours, contrasts, and transparencies, which confers a signature look on each Berluti shoe.<\/p><p>We dressed three Parisian boutiques for the brand in a camaieu of patinated colours to highlight this exceptional savoir-faire.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-503a218 e-con-full e-flex e-con e-child\" data-id=\"503a218\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ec6dd1 elementor-widget elementor-widget-image\" data-id=\"2ec6dd1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2400\" height=\"1800\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/32247_1709133431.jpg.webp\" class=\"attachment-full size-full wp-image-11247 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2400px; --smush-placeholder-aspect-ratio: 2400\/1800;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9abfc1 e-con-full e-flex e-con e-child\" data-id=\"e9abfc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b04993d e-con-full e-flex e-con e-child\" data-id=\"b04993d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b7a453d video-container elementor-widget elementor-widget-video\" data-id=\"b7a453d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;start&quot;:1,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe lazyload\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo video player\" data-src=\"https:\/\/player.vimeo.com\/video\/926221539?color&amp;autopause=0&amp;loop=1&amp;muted=1&amp;title=0&amp;portrait=0&amp;byline=0#t=00h00m01s\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" data-load-mode=\"1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0e13b21 e-con-full e-flex e-con e-child\" data-id=\"0e13b21\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8ebfe1d e-con-full e-flex e-con e-child\" data-id=\"8ebfe1d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-65b10e3 e-con-full e-flex e-con e-child\" data-id=\"65b10e3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0c55f36 e-con-full e-flex e-con e-child\" data-id=\"0c55f36\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6b579f elementor-widget elementor-widget-image\" data-id=\"a6b579f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"900\" height=\"1200\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/32684_1710783259_1200_1200_frame.jpg.webp\" class=\"attachment-full size-full wp-image-11248 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/1200;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d865aa8 e-con-full e-flex e-con e-child\" data-id=\"d865aa8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e0cd639 elementor-widget elementor-widget-heading\" data-id=\"e0cd639\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expectations<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1da9b45 elementor-widget elementor-widget-text-editor\" data-id=\"1da9b45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The brand wished to highlight Berluti's patinas to appeal to its customers who appreciate exceptional leathers.<\/p><p>To present this rich palette of colours, we have kitted out a custom-made animated display consisting of rotating cabinets. An ingenious mechanical system rotates flaps covered in shimmering patinas to play with their reflections and reveal a sumptuous interplay of nuances.<\/p><p>This cama\u00efeu is also displayed on fixed wooden panels.<\/p><p>In the display cases, mirrored Dibond panels reflect light, creating reflections on the leather to highlight the subtlety of Berluti's patinas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-227d04c e-con-full e-flex e-con e-child\" data-id=\"227d04c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7bd3230 e-con-full e-flex e-con e-child\" data-id=\"7bd3230\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c2460b2 e-con-full e-flex e-con e-child\" data-id=\"c2460b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3fc4e3f e-con-full e-flex e-con e-child\" data-id=\"3fc4e3f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31322f9 elementor-widget elementor-widget-image\" data-id=\"31322f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1497\" height=\"2048\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/32686_1710783262.jpg.webp\" class=\"attachment-full size-full wp-image-11249 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1497px; --smush-placeholder-aspect-ratio: 1497\/2048;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d979d12 e-con-full e-flex e-con e-child\" data-id=\"d979d12\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a985800 elementor-widget elementor-widget-heading\" data-id=\"a985800\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A colourful precision job<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58f8390 elementor-widget elementor-widget-text-editor\" data-id=\"58f8390\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The creation of these subtly toned sets required careful colour calibration to reproduce the exact shades provided by the client.\u00a0<\/p><p>In total, over 210 m\u00b2 of prints were deployed in the shops on Rue de S\u00e8vres, Rue Marbeuf and Rue du Faubourg Saint-Honor\u00e9.<\/p><p>The installation of these elegant decorations took place at night. Our in-house installers ensured the perfect fitting of all the finishes on the mechanical device and the fixed partitions. They also installed printed and cut adhesive lettering on the display cases, made in our workshops, as well as the neon signs and displays designed around wooden poles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Berluti X Exhibit Group<\/p>","protected":false},"author":1,"featured_media":11245,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[94,96],"tags":[128,138],"univers":[18],"class_list":["post-11244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-impression-rigides","category-impression-adhesifs","tag-habillage-vitrines","tag-deco-point-de-vente","univers-retail-luxe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Berluti - 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