{"id":10884,"date":"2026-06-23T22:14:22","date_gmt":"2026-06-23T20:14:22","guid":{"rendered":"https:\/\/eg-print.fr\/?p=10884"},"modified":"2026-07-07T17:47:01","modified_gmt":"2026-07-07T15:47:01","slug":"spring-festival","status":"publish","type":"post","link":"https:\/\/eg-print.fr\/en\/noel-du-printemps\/","title":{"rendered":"Spring Festival"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"10884\" class=\"elementor elementor-10884\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa19dd6 e-flex e-con-boxed e-con e-parent\" data-id=\"fa19dd6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3074aec e-con-full e-flex e-con e-child\" data-id=\"3074aec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d48216c e-con-full e-flex e-con e-child\" data-id=\"d48216c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-13151ae elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"13151ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">A Christmas in New York in Spring <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a04ab9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9a04ab9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This year, <a href=\"https:\/\/www.printemps.com\/fr\/fr\" target=\"_blank\" rel=\"noopener\">Le <span class=\"outlook-search-highlight\" data-markjs=\"true\">Spring<\/span><\/a> Embark on a transatlantic journey, heading for New York! Guided by a pack of dogs, the adventure begins in the streets of the city that never sleeps. With humour, tenderness and graphic nods in a candy cane style, the journey unfolds like a travel diary. An illustrated universe, conceived like a comic strip, that plunges passers-by into an urban, playful, and full of twists and turns adventure.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b2d230 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"0b2d230\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_3292.jpeg.webp\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4ODYsInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvSU1HXzMyOTIuanBlZyJ9\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"960\" src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_3292.jpeg.webp\" class=\"attachment-full size-full wp-image-10886\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b831b99 e-con-full e-flex e-con e-child\" data-id=\"b831b99\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e266ee7 elementor-widget elementor-widget-image\" data-id=\"e266ee7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/uploads\/Exhibit-Group_Printemps_Noel-3.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4ODcsInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvRXhoaWJpdC1Hcm91cF9QcmludGVtcHNfTm9lbC0zLmpwZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"3000\" height=\"1365\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/Exhibit-Group_Printemps_Noel-3.jpg.webp\" class=\"attachment-full size-full wp-image-10887 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 3000px; --smush-placeholder-aspect-ratio: 3000\/1365;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bfb2b2 e-con-full e-flex e-con e-child\" data-id=\"5bfb2b2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8c7141c e-con-full e-flex e-con e-child\" data-id=\"8c7141c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c107f9 elementor-widget elementor-widget-image\" data-id=\"3c107f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/uploads\/Exhibit-Group_Printemps_Noel-1-2.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4ODgsInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvRXhoaWJpdC1Hcm91cF9QcmludGVtcHNfTm9lbC0xLTIuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"3000\" height=\"1397\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/Exhibit-Group_Printemps_Noel-1-2.jpg.webp\" class=\"attachment-full size-full wp-image-10888 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 3000px; --smush-placeholder-aspect-ratio: 3000\/1397;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9f72c0 elementor-widget elementor-widget-image\" data-id=\"a9f72c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_2467.jpeg.webp\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4ODksInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvSU1HXzI0NjcuanBlZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"960\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_2467.jpeg.webp\" class=\"attachment-full size-full wp-image-10889 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/960;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47e27f4 e-con-full e-flex e-con e-child\" data-id=\"47e27f4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b97c5e4 elementor-widget elementor-widget-heading\" data-id=\"b97c5e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Spring, Icon of Paris<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a58590a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a58590a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"407\" data-end=\"621\">Guided by a pack of mischievous dogs, the experience begins in the streets of the city that never sleeps. From shop window to shop window, the journey unfolds like an illustrated travelogue, conceived in the style of a comic strip.<br \/>Humour, tenderness, and graphic candy cane-style winks punctuate this festive immersion, inviting young and old to let themselves be carried away by the story.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3e2c78b e-con-full e-flex e-con e-child\" data-id=\"3e2c78b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-421043a e-con-full e-flex e-con e-child\" data-id=\"421043a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7a9dfe elementor-widget elementor-widget-image\" data-id=\"f7a9dfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_3013.jpeg.webp\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4OTAsInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvSU1HXzMwMTMuanBlZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"960\" height=\"1280\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_3013.jpeg.webp\" class=\"attachment-full size-full wp-image-10890 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 960px; --smush-placeholder-aspect-ratio: 960\/1280;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-559fc6c e-con-full e-flex e-con e-child\" data-id=\"559fc6c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7aa6af elementor-widget elementor-widget-heading\" data-id=\"d7aa6af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expectations<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3983df6 elementor-widget elementor-widget-text-editor\" data-id=\"3983df6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Create a strong, readable and immersive universe, capable of transforming the store into a genuine fictional setting.<br \/><strong>The stake<\/strong> bringing a spectacular Christmas to life while maintaining great fluidity of access and visual coherence, from the shop window to the interior spaces.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3394b96 elementor-widget elementor-widget-text-editor\" data-id=\"3394b96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Our teams supported the project at every stage by carrying out several key elements of the system:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00a0Wallpaper for shop window displays,<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00a0neon sign fabrication,<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00a0Stage elements<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">immersive installations displayed throughout the in-store journey.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f55441f e-con-full e-flex e-con e-child\" data-id=\"f55441f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-365934e e-con-full e-flex e-con e-child\" data-id=\"365934e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c6a6aa elementor-widget elementor-widget-image\" data-id=\"6c6a6aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_2472.jpeg.webp\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4OTEsInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvSU1HXzI0NzIuanBlZyJ9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"960\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/IMG_2472.jpeg.webp\" class=\"attachment-full size-full wp-image-10891 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/960;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fd8157 elementor-widget elementor-widget-image\" data-id=\"9fd8157\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/eg-print.fr\/wp-content\/uploads\/Exhibit-Group_Printemps_Noel-1-2.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA4ODgsInVybCI6Imh0dHBzOlwvXC9lZy1wcmludC5mclwvd3AtY29udGVudFwvdXBsb2Fkc1wvRXhoaWJpdC1Hcm91cF9QcmludGVtcHNfTm9lbC0xLTIuanBnIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"3000\" height=\"1397\" data-src=\"https:\/\/eg-print.fr\/wp-content\/smush-webp\/Exhibit-Group_Printemps_Noel-1-2.jpg.webp\" class=\"attachment-full size-full wp-image-10888 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 3000px; --smush-placeholder-aspect-ratio: 3000\/1397;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-032c73d e-con-full e-flex e-con e-child\" data-id=\"032c73d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aaaa636 elementor-widget elementor-widget-heading\" data-id=\"aaaa636\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Shaping ideas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92c6859 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"92c6859\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To enhance the New York atmosphere, the project incorporates <strong>illuminated signs,<\/strong> \u00a0you <strong>Wallpaper<\/strong> and some <strong>Impressions on recycled cardboard<\/strong>, playing with light, volumes and transparencies.<br \/>This <b>eco-friendly textiles,<\/b>\u00a0associated with three-dimensional sets created by<b>\u00a0<a href=\"https:\/\/eg-print.fr\/en\/\" target=\"_blank\" rel=\"noopener\">EG Print<\/a><\/b>\u00a0mobilising our expertise in <b>Digital printing on textiles and rigid media<\/b>, as well as in <b>Set creation with custom cutting and fabrication<\/b>.<\/p><p>Thanks to<strong> Printemps Haussmann<\/strong> for their continued trust. Delighted to have supported this magical and immersive Christmas project.<\/p><p>Photo credits for the route &amp; showcases: Romain Ricard and Francis Peyrat<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a2ace85 e-con-full e-flex e-con e-child\" data-id=\"a2ace85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9f4d34e e-con-full e-flex e-con e-child\" data-id=\"9f4d34e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c0dd497 e-con-full e-flex e-con e-child\" data-id=\"c0dd497\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-579b3e6 elementor-widget elementor-widget-image\" data-id=\"579b3e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div 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