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FAQ - Blue back paper: strength and impact for your large-format poster campaigns

What is blue back paper?

Blue-backed paper is a printing medium specially designed for large-format poster campaigns. Its main feature is a blue-coloured reverse side, which provides extra opacity. This feature prevents any undesirable transparency, particularly when posters are placed on bright or translucent surfaces. This paper is appreciated for its robustness and its ability to deliver a crisp, high-impact image, even in urban environments where visibility is essential.

At EG Print, we use advanced digital printing technologies to guarantee optimum image quality on this type of paper. The colours remain faithful and the paper effectively withstands the harsh conditions associated with outdoor advertising.

Blueback paper is ideal for large-format advertising campaigns requiring maximum visibility and durability. It is frequently used to decorate street signs, shop windows or temporary walls for cultural or promotional events. Its ability to block light makes it suitable for both indoor and outdoor use, offering excellent legibility and long-lasting durability.

Thanks to its strength and finish, this paper is the preferred solution for displays in urban environments where climatic and visual constraints are significant.

EG Print guarantees you high-quality printing carried out in our workshops in France. Our expertise in digital processes enables us to offer you a faithful and durable rendering, with increased resistance to UV rays and bad weather. We support each project, from file preparation to delivery, with rigorous monitoring and personalised advice to optimise your poster campaigns.

Our organisation enables us to handle both small and large runs, with deadlines tailored to your requirements. We select certified paper that meets environmental standards, to limit the ecological impact of your media.

The process starts with a precise definition of your requirements: format, quantity, exposure time and display conditions. We check your files to ensure that the printing complies with the specifications for blue-backed paper.

Printing is carried out under strict quality control to ensure colour fidelity and the quality of the final result. Once printed, the posters are carefully packaged for protection and transport, then delivered within the agreed deadline.

Yes, EG Print is committed to a responsible approach, favouring the use of certified recyclable paper. We use water-based inks, reducing the environmental impact of our printing. Our local production helps to limit transport emissions and we optimise our processes to minimise waste.

We also offer solutions for collecting and recycling posters at the end of their life cycle, to ensure sustainable communication that combines performance and respect for the environment.

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