Retail & Luxury
Imagine, produce, deploy. Exhibit Group transforms every space into an experience. From thefrom window dressing and point of sale decoration to corners, pop-ups and concept storesWe orchestrate made-to-measure systems that bring identities to life.
Network deploymentdevelopment of showrooms, event facilities, shopping centres... our expertise combines operational excellence with bold creativity. The result: spaces that capture attention, leave a lasting impression and enhance brand desirability.
Window dressing
A shop window is much more than a facade. It's an eye-catcher, a decisive first contact. When it's well thought out, it attracts, intrigues and makes you want to come in.
Successful window displays trigger desire! At EG Print, we use our creativity and technical expertise to create eye-catching window displays. Thanks to our know-how, each decor becomes a faithful and desirable reflection of the brand's universe. Precision-cut lettering, suspended visuals, freestanding structures or light boxes... everything is designed to bring out the brand's identity, right down to the smallest detail.
Transparency, embossed materials, lighting effects: vitrophanie becomes a powerful narrative tool. Our Space Design & Special Fabrications teams have mastered the art of visual staging, transforming a simple glazed surface into a real point of attraction. The result: a bold, coherent visual experience that's impossible to ignore. Whether it's for a launch, a seasonal campaign or a network activation, our window dressing systems are designed to leave a lasting impression even before you step through the door.
Applications : Window dressing ● Promotional display ● POS ● Network deployment...
Point of sale displays
The decoration of a sales outlet embodies the DNA of the brand while showcasing its new collections. It's where the brand comes to life, tells its own story and makes itself felt. By dressing boutiques, corners and pop-ups from floor to ceiling and right up to the facades, EG Print transforms each space into a truly immersive stage. Collection launches, exclusive collaborations, seasonal activations... our made-to-measure decors plunge customers into the heart of the brand's universe, for an experience that goes beyond the act of buying.
From shop windows to shelf displays, our teams design, produce and install all the materials that give life to your store. Whether it's permanent decoration, special event signage, storytelling modules or animated elements, everything is designed to capture attention, create a flowing experience and give the brand a lively dynamic. An approach that combines visual impact, technical precision and attention to detail. The result: points of sale that sell... and thrill.
Applications : Deployment of visuals on the sales floor and in the booths ● Tailor-made event decorations and point-of-sale displays ● Branding ● Signage ● Covering furniture...
Showrooms, pop-up displays, stands & events
Fashion is on show all year round, not just during Fashion Weeks! Fashion houses meet buyers and the media at key trade shows and press events to unveil their new collections.
We can help you with :
- Bringing confidential concepts to life in your showrooms
- Produce event decor for press and influencer launches
- Creating iconic stands at trade fairs
- Designing your pop-up stores...
Applications : Tailor-made event decorations and POS displays ● Indoor & outdoor signage ● Ephemeral structures ● Photocall supports & influence...
Network deployment to be carried out
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Applications : Deployment of large-format visuals for branding and new collections ● Tailor-made event decorations and POS displays ● Indoor and outdoor signage...
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FAQ - Shop window dressing: create impactful, tailor-made retail experiences
Why is window dressing crucial in luxury retail?
Window and shop dressing is an essential lever for capturing attention and enhancing the image of a top-of-the-range brand. It acts as a first point of visual contact, strongly influencing the customer experience and the perception of quality. Successful shopfitting highlights products, respects brand identity and adapts to trends while remaining timeless.
What types of media and materials are used for luxury retail packaging?
At EG Print, we prefer high-quality, durable materials: high-quality vinyl, transparent or frosted adhesives, acrylic sheets, cut-out letters and customised signs. Each material is chosen for its strength, aesthetic appeal and ease of installation, guaranteeing a clean, elegant finish that enhances your storefront without compromising visibility.
How does EG Print support the creation of a shop window or shop design?
We work from design to installation. After analysing your needs and constraints, we propose technical solutions tailored to your space and your identity. Our team takes care of production in our French workshops, with strict quality control. We also take care of delivery and can co-ordinate installation for optimum, fast and meticulous results.
What are the practical applications of packaging in high-end retail?
Cladding is used for promotional communication, seasonal enhancement (e.g. Christmas, launches), permanent personalisation of spaces and to highlight specific collections. It can be applied to windows, storefronts, interior partitions or counters, with a wide range of finishes to suit all formats and styles.
How does EG Print's expertise make a difference in the retail and luxury sectors?
Our expertise in materials, printing and finishing guarantees professional, long-lasting results that meet the strict requirements of the luxury sector. Local production means we can monitor our work precisely and respond quickly. We also take a responsible approach, with ecological choices and optimised processes to limit environmental impact.
How can window dressing evolve with retail trends?
We offer flexible, modular and easily renewable solutions that enable visuals and messages to be adapted quickly to changes in collections and campaigns. This gives our customers the ability to keep in step with consumer expectations and market dynamics.