An XXL showcase for JD Sports
New flagship Shopping Promenade :
JD Sports thinks big! Next autumn, the Shopping Promenade dCagnes-Sur-Mer will be hosting one of the biggest JD Sports events in France.
XXL window sticker
To make an impression even before the inauguration, Frey Riviera entrusted us with the creation of a monumental cladding on the façade of its future shop, in the heart of the shopping centre.
Frey Rivera called on our expertise in large-format window graphics to announce the arrival of JD Sports in sunny Cagnac.
Expectations
The cladding of the 20 m wide by 7 m high glass roof was designed to give the new flagship maximum visibility, while perfectly integrating the brand's aesthetic with the architecture of the centre.
In a busy commercial environment, it was essential to print and then install a visual that would have an impact, be legible and last over time, while meeting particularly tight deadlines. We deployed all our expertise to bring this unusual window display to life:
- In total, almost 200 m² of material was UV printed and cut in our workshops.
- A micro-perforated vinyl window sticker that preserves natural light while maximising outdoor impact with sharp, flashy colours.
- Akilux panels to enhance visibility on both sides of the façade.
- The entire assembly was precisely installed on a gondola by our in-house fitters in record time.
It's an XXL project, carried out to the hilt by a brand that never does things by halves!